Apple Pay integration via PPCP (PayPal Commerce Platform) or Braintree offers your customers a fast, secure, and private way to pay using their Apple devices. Known for its ease of use and strong security features, Apple Pay can enhance the overall shopping experience and encourage repeat purchases. By combining PPCP and Braintree, you provide a flexible payment option that appeals to customers who prefer using their Apple devices for transactions, potentially increasing your store’s appeal and customer loyalty.